Marketing audit
“Based on the detailed operational and strategic recommendations for actions as part of a marketing audit of DIGITAL FORWARD, we were able to correctly evaluate our performance and identify potentials.”
Managing Director | Multichannel Company

Our marketing audit delivers a well-founded analysis and evaluation of your current marketing measures, structures and management considering performance issues.

Based on competitive and market analyses, a holistic view of your current situation considering all relevant factors of influence is formed. On that basis we derive strategic and operational recommendations of action for your company.

Your benefit
Increased efficiency
through the optimisation
of current measures
Potential exploitation by
setup and further developing
your marketing measures
Ensuring competitiveness through performance-oriented target structures
Our approach
Status quo acquisition

Assessment of your current situation regarding measure and channel use, customer development, organisation and service provider structures, management/ controlling foundations, KPI taxonomy and use of resources by analysing channel-specific and cross-channel performance data as well as conducting in-depth interviews.


Analysis and evaluation of your development and strategic and operational implementation based on target-oriented KPIs and benchmarks.


Definition of cross-channel and channel-specific optimisation potentials as well as derivation and prioritisation regarding growth and efficiency.

How can we assist you?
Let’s talk about your ideas.
We are looking forward to your call or message.
+49 40 6094001-0