Digital analytics
“A trustful, straightforward and target-oriented collaboration with DIGITAL FORWARD enabled us to implement and validate our web analytics technology as well as to develop management/ controlling reports.”
MICHAEL WEBER
Chairman | Blume 2000 new media ag

In digital analytics, we provide support for the setup and optimisation of your technology, data and report infrastructure.

By detailed analysis of your data, we derive specific recommendations for action for your company. With this you increase your marketing efficiency for a long-term and sustainable business success.

Your benefit
Better understanding of your existing and potential customer’s behaviour
Increase of your marketing efficiency by holistic onsite and offsite optimisation
Optimised budget allocation due to cross-channel and channel-specific detail reports
Our approach
Status quo acquisition

Analysis and evaluation of your existing web analytics implementation regarding defined targets, report and data quality as well as creation of a catalogue of requirements for optimising the web analytics implementation.

Implementation

Development of an implementation concept including the configuration in the adtech system and assistance in implementing, testing, quality assurance and project management.

Realisation

Setup of the initial reports and dashboards for defined stakeholders.
Development of inhouse know-how through employee training within the scope of workshops or training on the job.

Ongoing

Regular monitoring of data quality and conceptional extension if needed.
Support in data analysis and development of recommendations for action as managed service.

How can we assist you?
Let’s talk about your ideas.
We are looking forward to your call or message.
+49 40 6094001-0
info@digitalforward.de